Tag: aldi. lidl

Morrisons just dropped the ball. Aldi and Lidl win again.

The big supermarkets are all suffering at the hands of the discounters. Customers are now choosing to do regular “top up” shops and they’re being clever too – realising that cheaper doesn’t always mean “not as good”. However, a year ago Morrisons launched a loyalty card scheme called “Match & More”. It replaced their “Morrisons Miles” scheme for petrol users… Read more →