So, errr.. am I going mad here or?

Quidco sent me a mail saying that I could get Virgin Broadband for £5 a month for 3 months. Not bad..

Just £5 for the first three months. Sounds like a deal, and you get a whacking cashback… I think I’ll check it out, so .. just a few clicks onto the Virgin Media site and… am I missing something here? Doesn’t that say (lower left) “save £5 per month for the first 3 months”. Errmm.. that’s a bit different than just paying £5 a month. It’s actually £5 off the £28.50. Umm.. That’s false advertising isn’t it Quidco?